How to Attract and Retain Millennials and Baby Boomers
There was a time when prospective employees went, cap in hand, to the back door of a restaurant to ask for work. But times have changed. A serious shortfall of staff in some parts of Canada — notably Calgary and Vancouver — is an issue, and, according to the Canadian Restaurant and Foodservices Association (CRFA), by 2015, some 35,000 staff positions will remain unfilled across the country.
Today, the front door is wide open to new employees. Check out the websites of chains such as Milestones Grill + Bar, Earls Kitchen & Bar, Moxie’s Grill & Bar and more, and you’ll find funky, interactive employment pages, extolling the virtues of working with the company in question. They’re trying to attract the brightest and the best young people.
Most of those young people belong to the generation known as the millennials (young adults born between approximately 1976 and 1992), and they have often been given a bad rap by employers — a sense of entitlement, unreasonable expectations and even laziness has been ascribed to this generation. But Jackie Ross of Toronto-based JRoss Hospitality Recruiters, with offices in Vancouver, Calgary and Montreal, disagrees. “This is a highly educated, hard-working generation, but they have lots of options and ideas,” she suggests. “They have to be managed differently than previous generations. They expect to be treated well and fairly and given opportunities to grow.”
Peter Oliver, who conducts the new employee orientation at Oliver & Bonacini Restaurants, believes millennials are one of the most enthusiastic groups ever if they are properly motivated. “I joke with them about how soft they are compared to my generation,” he says. “But they just have different expectations. And they are skeptical; you have to prove you deserve their commitment and trust.”
Read more | Foodserviceworld.com
Today, the front door is wide open to new employees. Check out the websites of chains such as Milestones Grill + Bar, Earls Kitchen & Bar, Moxie’s Grill & Bar and more, and you’ll find funky, interactive employment pages, extolling the virtues of working with the company in question. They’re trying to attract the brightest and the best young people.
Most of those young people belong to the generation known as the millennials (young adults born between approximately 1976 and 1992), and they have often been given a bad rap by employers — a sense of entitlement, unreasonable expectations and even laziness has been ascribed to this generation. But Jackie Ross of Toronto-based JRoss Hospitality Recruiters, with offices in Vancouver, Calgary and Montreal, disagrees. “This is a highly educated, hard-working generation, but they have lots of options and ideas,” she suggests. “They have to be managed differently than previous generations. They expect to be treated well and fairly and given opportunities to grow.”
Peter Oliver, who conducts the new employee orientation at Oliver & Bonacini Restaurants, believes millennials are one of the most enthusiastic groups ever if they are properly motivated. “I joke with them about how soft they are compared to my generation,” he says. “But they just have different expectations. And they are skeptical; you have to prove you deserve their commitment and trust.”
Read more | Foodserviceworld.com