Marketing & Communications Manager - Vogue Hotel Montréal & Artifact group
Offer published on Nov 26
Offer details
Start date: As soon as possible
Full-time
Hospitality, Food services, Tourism, Administration
Montreal, QC
About Hôtel Vogue - Collection Curio par Hilton
Located in the heart of the Golden Square Mile, in Montréal’s prestigious fashion district, our hotel embodies modern elegance, personalized service, and timeless refinement. Fully renovated, it now stands as a landmark address, blending architectural heritage with contemporary design. Just steps away from luxury boutiques, top restaurants, and major downtown attractions, the hotel has become a destination of choice for a cosmopolitan clientele seeking high-end experiences.
A proud member of the Curio Collection by Hilton and the Artifact Group, one of the fastest-growing hotel groups in North America—Vogue Hotel stands out for its warm atmosphere, five-star service, and tailored hospitality.
Working at the Vogue means joining a dedicated team in a prestigious environment where people are at the heart of every interaction. We promote professional growth, collaboration, diversity, and excellence in service.
Our vision: to become Montréal’s benchmark for sustainable and human-centered luxury, while offering our talents a distinguished setting to build a career as unique as our hotel.
Job description
Vogue Hôtel Montréal, an iconic establishment in the heart of downtown, is seeking a creative, passionate, and results-driven Marketing & Communications Manager to carry its vision, strengthen its brand image, and lead innovative campaigns. Within a dynamic, upscale environment, the role aims to highlight the Vogue’s signature experience, grow its local and international reputation, and design inspiring activations that reflect the hotel’s elegance and energy.
Artifact Group at a glance:
Artifact Group is a private investment and property management company specializing in the acquisition and valuation of real estate assets and recognized for its expertise in hospitality. Over the years, we have built a portfolio of award-winning properties in Canada and the United States. Among them, the Vogue Hotel Montreal Downtown, Curio Collection by Hilton, the first Curio Collection address in Canada, was distinguished by Hilton as "Curio Collection Conversion of the Year 2022" for the Americas.
Joining our team means joining a stimulating environment, where excellence and passion for service make all the difference. Do you have the talent and motivation? We have the right position for you!
Why This Position Matters?
The Sales & Marketing Coordinator plays a key role in the visibility and commercial success of the hotel. Acting as a vital link between the sales, marketing, and operations teams, this person ensures smooth communication, excellent client follow-up, and consistent brand representation.
By supporting both sales initiatives and marketing campaigns, this role directly contributes to achieving revenue goals, guest satisfaction, and positioning the Vogue Hotel Montreal Downtown as a leading name in the luxury hospitality market.
What we offer:
- Thrive in a renowned hotel in Montreal
- Opportunity to take on new challenges and grow your career (Artifact Group)
- Benefits, such as life, disability, medical and dental insurance, are partially covered by the employer.
- Pension plan, employer RRSP contribution.
- Wellness programs.
- Various employee recognition programs.
- Various training programs.
- Exceptional discounts (Hilton)
Schedules
- Flexibility during events
- Possibility of working evenings or weekends depending on needs
- Permanent position
Key Responsibilities:
Strategy & Management
Development of the annual marketing plan: strategic pillars, target segments (corporate, leisure, local, business tourism), seasonality, and KPIs
Full management of the marketing budget: allocation, monthly tracking, adjustments, and reporting.
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Annual planning of activations (seasonal highlights, F1 Grand Prix, Montréal events, internal key moments).
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Regular reporting to the DOS (digital performance, ROI, social media, campaigns).
Digital Marketing & Performance
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Daily monitoring of paid campaign performance (Google Ads, Meta Ads, OTAs): conversions, CPA, engagement, spend.
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Ongoing optimization: bid adjustments, targeting, wording, pacing, and scheduling.
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Management of OTA investments (Expedia Ads, Booking Ads, TripAdvisor): budget planning, conversion and revenue analysis.
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Google Ads management (Search, Display, YouTube): keyword selection, ad creation, audience analysis, and profitability review.
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Coordination of social ad campaigns (Meta, LinkedIn, TikTok).
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Continuous website updates + SEO optimization (Google Analytics & Search Console).
Social Media & Content Creation
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Definition and implementation of Vogue’s editorial strategy.
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Weekly production of photo/video content: restaurant, events, teams, ambiance, dishes.
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Creation of authentic Reels showcasing daily hotel life.
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Agency supervision: visual consistency, brand guidelines, retouching.
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Analysis of social media performance (engagement, reach, follower growth) and continuous optimization.
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Community management and moderation in collaboration with the agency.
Client Communication & CRM
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Creation, writing (FR/EN), and distribution of newsletters: segmentation, scheduling, analysis of open/click rates.
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Supervision and creation of QR codes in the rooms.
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Coordination with operations and front desk to ensure consistency of guest information.
Visual Identity & Collateral
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Supervision or creation of internal and external materials: posters, menus, POS, signage, brochures, screens.
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Creation of urgent visuals (Canva/Adobe or other AI platforms).
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Seasonal updates of all hotel signage and displays.
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Development of branded products: guest gifts, amenities, uniforms.
Events, Activations & Partnerships
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Design and coordination of major activations: F1 Grand Prix, Montréal en Lumière, etc.
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Development of local partnerships (brands, artisans, cultural institutions).
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Implementation of 360° communication plans: social media, PR, newsletters, signage.
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PR follow-up: agency briefs, content validation, analysis of media coverage.
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Organization of media/influencer stays: booking, hosting, visibility tracking.
Analytics & Reporting
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Production of a full monthly report: web, social, campaigns, newsletters, PR/influencer.
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Identification of improvement levers: budget reallocation, message optimization, new formats.
Internal Collaboration
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Close collaboration with the Sales team and DOS (weekly meeting).
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Participation in morning meetings (3x/week).
Requirements
Skills and Qualifications
What We’re Looking For
Education: Diploma in Hospitality Management, Marketing, Communications, or Event Management.
Experience: 1–2 years of experience in a similar role
Languages: Excellent command of French and English, both spoken and written.
Computer Skills:
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Proficiency in Canva and all other AI programs
- Familiarity with social media management and scheduling tools (LinkedIn and Instagram).
Organization and Accuracy: Strong ability to manage multiple priorities, meet deadlines, and maintain high attention to detail.
Communication: Excellent interpersonal and writing skills, with a professional and collaborative approach toward clients and colleagues.
Creativity: Creative mindset and strong eye for detail when developing marketing content or proposals.
Autonomy and Proactivity
* Our organization is committed to employment equity and actively promotes a diverse workforce and an inclusive culture. The use of the masculine or feminine form in this posting is solely intended to simplify the text. We do not discriminate based on gender, ethnicity, religion, sexual orientation, age, disability, or any other characteristic protected under provincial or federal laws. *
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