Marketing & Event Manager

Montreal, QC

Start date July 2019

Job type

Full-time Categories Hospitality, Food services, Events
Description

Role Overview

We love what we do – and it shows! Time Out Market is the division of Time Out that brings our food and cultural experiences to life for our guests, readers and clients.

 

The Marketing & Event Manager will be responsible for managing the Time Out Market consumer experience, both in the daily operations of the Market and by planning one-off live events. The Marketing & Event Manager will work closely with teams across the globe to ensure the Market is in alignment with brand goals, editorial content, and event execution.

 

Event Responsibilities

  • Create event proposals, covering timelines, production costs, potential vendors, staffing needs, and budget parameters.

  • Create and manage monthly entertainment and event budgets that drive revenue and ensure maximum guest and property benefits.

  • Manage Time Out Market Montreal event schedule.

  • Manage daily, weekly, and monthly entertainment as defined and developed with property GM and Time Out Digital editors

  • Manage day-of responsibilities for Time Out Market Montreal events, including logistics, collateral production, layout/flow, contact lists, and other materials as needed.

  • Accommodate and anticipate guest needs

  • Hire, train, and supervise event personnel, delegating responsibilities as needed to ensure event success.

  • Operate with an open-door policy, listen to and understand requests of the team and our guests, respond with appropriate actions, and provide accurate information.

  • Create partnerships with local business to conduct events that positively impact the TOM presence in the local community and drive local guest visitation.

  • Manage wrap-up event needs, including analyzing event performance, surveying customers on their experience, and ensuring all invoices are submitted for payment.

  • Evaluate annual local events and determine Time Out Market’s participation and cost benefits.

 

Marketing Responsibilities

  • Research, develop, and implement the Montreal marketing plan and strategy, ensuring it is in full alignment with the mission and vision of Time Out Group.

  • Liaise with Time Out Digital teams to execute Marketing strategies, including Ad Operations, Creative Solutions, Marketing, Live Events, and Sales.

  • Manage the annual marketing budget, implementing cost-effective tactics as needed.

  • Provide an unparalleled customer experience by creating effective and appealing signage, bringing seasonal campaigns to life, promoting Time Out Market Montreal events through print and digital/social channels, and ensure active social media presence.

  • Create tools such as media kits, decks, event marketing, and presentations to effectively communicate our brand and product to vendors as needed.

  • Assist in responding to customer reviews across all channels, communicating in a professional and timely manner.

  • Evaluate and analyze marketing plan and strategy performance, assuring its competitive with industry trends.

  • Liaise and partner with various vendors to meet Market needs, including but not limited to cultural institutions and external PR agencies.

  • Participate in community events and ensure corporate social responsibility goals of the company are met.

  • Liaise with designated PR Agency to ensure all relevant opportunities are coordinated and maximized

Requirements

General Requirements

  • 18+ years of age.

 

Education Requirements

  • Bachelor’s Degree with one of the following concentrations: Communications, Business Administration, Event Management, or Marketing.

 

Working Knowledge Requirements

  • 1-3 years in a similar role required, preferably within the hospitality industry.

  • Proficient in Windows MS Office, Outlook.

  • Previous experience managing budgets and event staff

  • Previous experience in event planning, sponsorship activation, and marketing management required

  • Valid Driver’s License

  • Ability to work nights/weekends as needed

 

Skills

  • Ability to work as a team, stay organized, handle various projects at one time, lead others, delegate

  • Ability to provide incentives for staff to go above and beyond the expectations of their roles

  • Ability to communicate effectively and assertively in the French and English language, both verbally and in writing with staff, clients, and the public

  • Ability to speak to guests fluently regarding the food, beverage, and overall concept

  • Ability to demonstrate and impose upon service staff the ability to service guests with utmost of care, service and excellence, utilizing the highest standards of service techniques

  • Ability to follow-up and make accurate decisions

  • Strong problem-solving skills

  • Ability to maintain a high level of confidentiality

  • Ability to write reports, business correspondence and procedure manuals

  • Ability to demonstrate a positive attitude always

  • Ability to keep an open and objective view

  • Ability to listen empathetically and be respectful always

  • Ability to maintain composure and stay focused

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Marketing & Event Manager at Time Out Market Montreal

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